Navigation

SmithKlein.com

Throughout all our work you will hear this repeated - navigation is king.

Every human on the planet has a concept of how the world works. Granted, they are all different. When we are presented with a new outcome that we did not expect, it takes time to integrate it into our world view.

The same is true of a website. If the navigation is outside the cultural metaphors or it keeps changing throughout the site, the visitor will have to stop to re-group. Your visitor's mind should stay on the central points of your site.

Put the navigation in one place on the page an keep it there on every page.

Organize the site around just a handfull of ideas and force the navigation to reflect those ideas.

John - the website is saving us a bundle of time. I can't tell you how pleased I am with the site.

"I spent over 20 years working in high tech. I spent thousands of hours helping my clients develop and install systems to help market and support their businesses. I recognize the value of the web and when I took over my father's business I had to develop a website for my business. I did this myself to save money.

As my business grew the time spent maintaining the website increasingly became a burden. I was spending time maintaining the site instead of supporting my clients and growing my business. With the site you created for me I can now make changes in a few minutes instead of hours.

Not only does the new site give me control but I can make changes and updates quickly. The time I save is now directed back to my clients and growth. THANK YOU!"

Scott R. Henderson Personalized Management Services 2400 Central Ave. Ste P-1 Boulder, CO 80301 303.998.0754 scott@persmgt.com